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Mr. Ramzi Bouchrit (RB JV Group) has provided us with helpful information based on the different transactions he made with his business partners in the field of the International Trade aka import export. Learn how to sell online thanks to “The Export Series”.
This mini guide will assist you in covering the online side of the international trade transactions.
How your website helps to sell your goods worldwide?
We’ll cover here where and how to use well your website to attract overseas customers and how to sell online, how to prepare a very decent translated content of your online store (website), and where to smartly host your website to market successfully to the international buyers and how to adapt it according to the foreign culture, language, currency, etc.. to expand your business worldwide and start exporting and selling within international markets.
Expanding a brand into foreign markets requires adjustments and a thorough understanding of new customers and new markets.
In this mini guide will help you:
- Start by understanding how Google responds to foreign websites.
- From there, think about how your new audience will view your content,
- And how their path to purchase will change once they make a purchase decision.
How to do it the right way?
Below is the mini guide on how to sell online :
1- “Create a website dedicated to the target country“
Google strives to show users around the world the most relevant search results, which means listing websites based in the same country as the searcher.
Users searching in France will receive results primarily in .fr., while searching in Australia gives many .au results. Buy country-specific domains and create country-specific (or language-specific) websites for each target audience.
2- “Host your website where your customers live“
Also, Google wants your site to be fast, in a way: the closer your website is, the faster it will load for your customers. Host international websites on servers in target countries. If a user in Paris searches for ‘coffee in Paris’, a website hosted on a French server will rank higher and load faster than a website hosted in Germany. Even if both cafes are in the same city.
3- “Translate the content for the target audience“
Next step, it’s time to take the big step of translating your content for your local audience.
This task of translation requires a native to edit and improve their translations. Otherwise, you risk losing the trust of your audience.
Please consider a complete tool that allows you to accurately convert currencies and units of measurement for greater knowledge.
Please consider hiring the services of a local translator. Only people who live or have lived in the target country can judge:
- The complexity of each language, and
- Culture, and
- Habits, etc…
About 55% of the information on the Internet is written and used in English, but even if all audiences around the world speak English, the language varies greatly from country to another.
England, Australia, USA, and Fiji all speak English, but have different ethnic and cultural characteristics, festivals, traditions, slang, and national events that you should consider when serving them by your products.
Conclusion & words of advice:
To know how to do the international trade transactions the right way, you can get in touch with us using the below contact details:
Email: export@ramzisite.info
Phone: +1 424 208 0297
Website: https://ramzisite.info
To get more real life examples of successful Export transactions in a step by step manner, please visit our Amazon Book (Mike Wilson & Ramzi Bouchrit), 7 Steps to Export Success: https://amazon.com/dp/B0B35HG9PC
